Your team is stuck. The approach you were using has failed, or it can't possibly be finished in time — if ever. A solution is needed yesterday. So you assemble a small group to generate some new options. The most popular method in such situations is brainstorming, and for many of us, it's the only method we know. As good as it is, there are techniques we can use to make brainstorms even more productive. One method works by exploiting failed ideas.
By examining the ideas we've already tried or rejected, we can generate new ideas we might have missed otherwise. And we can do this within the familiar structure of a brainstorming session.
Here's an example. Suppose we have a blown out oil well on the floor of the Gulf of Mexico, and it's gushing oil all over the ocean. Hey, it could happen. We want to collect all the spilled oil. We've tried burning it, dragging booms behind boats, and skimming it off the surface into supertankers, but nothing has worked.
So we ask, what's fundamentally wrong with these approaches? Actually, it's basic geometry. These methods are all point-oriented — the fire we light burns at a single point, the mouth of the boom loop we drag behind the boats is narrow, as is the prow of the supertanker skimmer. Compared to the surface of the Gulf, these are points, while the oil is spread unevenly over a big part of the ocean surface. To capture material spread over a surface, we need a surface-oriented approach, not a point-oriented approach.
A more effective method might involve tens or hundreds of thousands of small, possibly robotic, skimmers working close enough to mother ships to free them of storage and separation functions. In effect, a fleet of oil-seeking mega-Roombas.
Luckily, the problems you face are probably smaller scale than that. Here are some questions that will generate ideas using what is already known about failures.
- About failure
- Why have the ideas we've tried failed? If we were to try them again, would they fail the same way or would they fail in new ways? What did their failures have in common?
- About new ideas
- How does this new idea Why have the ideas we've tried
failed? If we were to try
them again, would they
fail the same way?differ from others we've tried or rejected? If it doesn't differ by much, how can we make it more novel?
- About costs
- How expensive is exploring this idea? How can we make exploration cheaper? Can we pilot it? How expensive would it be to implement?
- About completeness
- What parts of the problem would this idea resolve? What parts of the problem would remain? Why?
- About effectiveness
- If we implement this idea would it move us forward? What can we change about this idea to make it even more effective?
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More articles on Effective Meetings:
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- When the boss or supervisor of the chair of a regular meeting "sits in," disruption almost
inevitably results, and it's usually invisible to the visitor. Here are some of the risks of sitting
in on the meetings of your subordinates.
- Questioning Questions
- In meetings and other workplace discussions, questioning is a common form of conversational contribution.
Questions can be expensive, disruptive, and counterproductive. For most exchanges, there is a better way.
- Agenda Despots: I
- Many of us abhor meetings. Words like boring, silly, and waste come to mind. But for some meeting Chairs,
meetings aren't boring at all, because they fear losing control of the agenda. To maintain control,
they use the techniques of the Agenda Despots.
- Rationalizing Creativity at Work: I
- Much of the work of modern organizations requires creative thinking. But financial and schedule pressures
can cause us to adopt processes that unexpectedly and paradoxically suppress creativity, thereby increasing
costs and stretching schedules. What are the properties of effective approaches?
- Contributions, Open and Closed
- We can classify contributions to discussions according to the likelihood that they stimulate new thought.
The more open they are, the more they stimulate new thought. How can we encourage open contributions?
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- And on March 7: Narcissistic Behavior at Work: II
- Narcissistic behavior at work threatens the enterprise. People who behave narcissistically systematically place their own interests and welfare ahead of anyone or anything else. In this Part II of the series we consider the narcissistic preoccupation with superiority fantasies. Available here and by RSS on March 7.
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- The Power Affect: How We Express Our Personal Power
- Many people who possess real organizational power have a characteristic demeanor. It's the way they project their presence. I call this the power affect. Some people — call them power pretenders — adopt the power affect well before they attain significant organizational power. Unfortunately for their colleagues, and for their organizations, power pretenders can attain organizational power out of proportion to their merit or abilities. Understanding the power affect is therefore important for anyone who aims to attain power, or anyone who works with power pretenders. Read more about this program.