Do you know how many projects are underway in your organization? Make sure you include those that are still in gestation. If you make a list, you'll likely be surprised at how many there are.
You'll be even more surprised at how many of the early-stage projects — those in gestation — are "off the books" and therefore out of control. Many of these are simply impractical. They aren't bad ideas, necessarily, but they're out of reach of the organization or its customers.
Every project began when someone — or maybe a few people — thought of an idea, talked about it with others for a while, and convinced the organization to back it. While technical organizations, such as IT or Product Development, can usually generate a vast array of ideas for projects, those ideas have a predominantly technical slant. Some ideas are beyond the organization's capacity to exploit. At the same time, other simpler ideas that could truly transform the organization and its markets are overlooked.
A Project Nursery fosters collaborations of professionals from across the organization — technologists, marketers, customer service experts, account executives, senior managers, infrastructure specialists, and administrators. When all organizational elements help decide which projects to investigate, the menu they develop better suits organizational needs and capabilities.
The Project Nursery works, in part, because it provides ready access to three bodies of knowledge.
Every project beganwhen someone thought of
an idea and convinced
the organization
to back it
- Market trends
- What customer need will the project satisfy? Will customers care? Will customers understand the offering, or will they need educating? Example: if we eliminate paper forms internally, and move to electronic signatures for internal requisitions, how can we ensure that people will stop printing copies for their files?
- Infrastructure trends
- What elements of the delivery, usage, or production context are needed for project success? Will they be present? At what cost? Does the customer have all the skills and facilities needed to make use of the output of the project? If not, what do they require? Example: We can put streaming video on our Web site, but do our customers have fast Internet connections?
- Organizational trends and capabilities
- Is the project in alignment with organizational intentions? If other ideas are competing for organizational resources, can we forge alliances somehow? Are the needed organizational capabilities available? If not, can we acquire them somehow? Example: Before we consider enhancing the Marigold product line with Internet options, are we certain that Customer Support has enough Internet capacity to support the enhancements?
Since all affected constituencies participate in the activities of the Project Nursery, the projects proposed are more likely to take into account the needs of those constituencies. And a project that has received good care in a well-staffed Project Nursery is less likely to later end up in the Project Emergency Room. Top Next Issue
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Related articles
More articles on Project Management:
- Communication Traps for Virtual Teams: I
- Virtual teams encounter difficulties that rarely confront face-to-face teams. What special challenges
do they face, and what can we do about them?
- Guidelines for Sharing "Resources"
- Often, team members belong to several different teams. The leaders of teams whose members have divided
responsibilities must sometimes contend with each other for the efforts and energies of the people they
share. Here are some suggestions for sharing people effectively.
- Avoid Having to Reframe Failure
- Yet again, we missed our goal — we were late, we were over budget, or we lost to the competition.
But how can we get something good out of it?
- Risk Creep: II
- When risk events occur, and they're of a kind we never considered before, it's possible that we've somehow
invited those risks without realizing we have. This is one way for risk to creep into our efforts. Here's
Part II of an exploration of risk creep.
- Lessons Not Learned: I
- The planning fallacy is a cognitive bias that causes us to underestimate the cost and effort involved
in projects large and small. Mitigating its effects requires understanding how we go wrong when we plan
projects by referencing our own past experience.
See also Project Management for more related articles.
Forthcoming issues of Point Lookout
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- And on April 10: Managing Dunning-Kruger Risk
- A cognitive bias called the Dunning-Kruger Effect can create risk for organizational missions that require expertise beyond the range of knowledge and experience of decision-makers. They might misjudge the organization's capacity to execute the mission successfully. They might even be unaware of the risk of so misjudging. Available here and by RSS on April 10.
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