Point Lookout: a free weekly publication of Chaco Canyon Consulting
Volume 6, Issue 9;   March 1, 2006: Interviewing the Willing: Strategy

Interviewing the Willing: Strategy

by

At times, we need information from each other. For example, we want to learn about how someone approached a similar problem, or we must interview someone about system requirements. Yet, even when the source is willing, we sometimes fail to expose critical facts. How can we elicit information from the willing more effectively?

Josie stopped short, because she had just learned something that might break the impasse. She turned to Greg. "Wait a minute," she said. "Are you saying that you never use this system to review dormant accounts?"

Greg looked surprised. "Right," he began. "But I told you that two weeks ago in my office. What's the problem?"

In the conference room"I don't remember it that way," Josie explained. "But it means that we can eliminate about 20% of the work."

Josie and Greg might never figure out how they got confused, but one partial cause might be related to Josie's approach to interviewing, and Greg's approach to being interviewed.

Sometimes we interview others to elicit critical information — to resolve an ambiguity, to solve a problem, to create a design or to develop requirements. Most sources are willing, even eager to help. Yet we often come away from the effort with incomplete or wrong information. What can we do to make this kind of interview more effective?

Effective interviews
of the willing
start with
effective strategy
Effective interviews of the willing start with effective strategy. Here are some general principles that help.

Prepare yourself
Know what you want to uncover, and have a plan that will get there. Unless you're an expert, improvisational interviewing is unlikely to produce the results you seek.
Eliminate presuppositions
Presuppositions constrain responses. Contrast "How often do you use the system for viewing dormant accounts?" with "Do you use the system for viewing dormant accounts?" The former question presupposes the use. With the presupposition, responders who don't actually view dormant accounts might feel a "should" in the question.
Use context-free questions
A context-free question neither suggests its answer, nor biases the responder. For instance, "What's the customer's frame of mind?" is free of context. "Is the customer under time pressure?" is not.
Ration your questions
Even a willing source becomes less willing as the questions keep coming. Quotas vary from person to person, and some questions "expire" — they drop out of the quota — after varying amounts of time and intervening interactions.
Beware repetition
Asking about the same thing repeatedly, even when the questions aren't successive, can cause some sources to feel that they're under suspicion. They might become wary and guarded.
Plan for post-interview analysis
Review your results after each interview. Don't assume that you understood everything you heard the first time, or that you asked unambiguous questions.
Exploit synergy and follow up
Compare results from multiple sources, looking for discrepancies, re-enforcements and synergies. Look for what was not said by each responder. This process often generates a need to follow up for clarification.

Strategy is only one key to conducting a successful interview. Tactics are just as important, and they're the topic for next time.  Next in this series Go to top Top  Next issue: Interviewing the Willing: Tactics  Next Issue

Rick BrennerThe article you've been reading is an archived issue of Point Lookout, my weekly newsletter. I've been publishing it since January, 2001, free to all subscribers, over the Web, and via RSS. You can help keep it free by donating either as an individual or as an organization. You'll receive in return my sincere thanks — and the comfort of knowing that you've helped to propagate insights and perspectives that can help make our workplaces a little more human-friendly. More

Your comments are welcome

Would you like to see your comments posted here? rbrendPtoGuFOkTSMQOzxner@ChacEgGqaylUnkmwIkkwoCanyon.comSend me your comments by email, or by Web form.

About Point Lookout

This article in its entirety was written by a 
          human being. No machine intelligence was involved in any way.Thank you for reading this article. I hope you enjoyed it and found it useful, and that you'll consider recommending it to a friend.

This article in its entirety was written by a human being. No machine intelligence was involved in any way.

Point Lookout is a free weekly email newsletter. Browse the archive of past issues. Subscribe for free.

Support Point Lookout by joining the Friends of Point Lookout, as an individual or as an organization.

Do you face a complex interpersonal situation? Send it in, anonymously if you like, and I'll give you my two cents.

Related articles

More articles on Effective Communication at Work:

LionManipulated Commitments
Manipulated or coerced commitment looks pretty good on paper, but it might not lead to dedicated action. When the truth is finally revealed, trouble can be unavoidable.
A debate between elephantsYou and I
In tense discussions, the language we use often contributes to the tension. If we can transform the statements we make about each other into statements about ourselves, we can eliminate an important source of tension and stress.
Roger Boisjoly of Morton Thiokol, who tried to halt the launch of Challenger in 1986Towards More Gracious Disagreement
We spend a sizable chunk of time correcting each other. Some believe that we win points by being right, or lose points by being wrong, but nobody seems to know who keeps the official score. Here are some thoughts to help you kick the habit.
Three gears in a configuration that's inherently locked upFour Overlooked Email Risks: I
Working together to resolve issues or make decisions in email is fraught with risk. Most discussions of these risks emphasize using etiquette to manage emotional content. But email has other limitations, less-often discussed, that make managing email exchanges very difficult.
Truth and LiesBarriers to Accepting Truth: I
In workplace debates, a widely used strategy involves informing the group of facts or truths of which some participants seem to be unaware. Often, this strategy is ineffective for reasons unrelated to the credibility of the person offering the information. Why does this happen?

See also Effective Communication at Work and Critical Thinking at Work for more related articles.

Forthcoming issues of Point Lookout

A meeting that's probably a bit too largeComing March 20: Top Ten Ways to Make Meetings More Effective
Meetings are just about everybody's least favorite part of working in organizations. We can do much better if only we take a few simple steps to improve them. The big one: publish the agenda in advance. Here are nine other steps to improve meetings. Available here and by RSS on March 20.
An informal meeting in a loungeAnd on March 27: Allocating Action Items
From time to time in meetings we discover tasks that need doing. We call them "action items." And we use our list of open action items as a guide for tracking the work of the group. How we decide who gets what action item can sometimes affect our success. Available here and by RSS on March 27.

Coaching services

I offer email and telephone coaching at both corporate and individual rates. Contact Rick for details at rbrendPtoGuFOkTSMQOzxner@ChacEgGqaylUnkmwIkkwoCanyon.com or (650) 787-6475, or toll-free in the continental US at (866) 378-5470.

Get the ebook!

Past issues of Point Lookout are available in six ebooks:

Reprinting this article

Are you a writer, editor or publisher on deadline? Are you looking for an article that will get people talking and get compliments flying your way? You can have 500-1000 words in your inbox in one hour. License any article from this Web site. More info

Follow Rick

Send email or subscribe to one of my newsletters Follow me at LinkedIn Follow me at X, or share a post Subscribe to RSS feeds Subscribe to RSS feeds
The message of Point Lookout is unique. Help get the message out. Please donate to help keep Point Lookout available for free to everyone.
Technical Debt for Policymakers BlogMy blog, Technical Debt for Policymakers, offers resources, insights, and conversations of interest to policymakers who are concerned with managing technical debt within their organizations. Get the millstone of technical debt off the neck of your organization!
Go For It: Sometimes It's Easier If You RunBad boss, long commute, troubling ethical questions, hateful colleague? Learn what we can do when we love the work but not the job.
101 Tips for Managing ConflictFed up with tense, explosive meetings? Are you the target of a bully? Learn how to make peace with conflict.
101 Tips for Managing ChangeAre you managing a change effort that faces rampant cynicism, passive non-cooperation, or maybe even outright revolt?
101 Tips for Effective MeetingsLearn how to make meetings more productive — and more rare.
Exchange your "personal trade secrets" — the tips, tricks and techniques that make you an ace — with other aces, anonymously. Visit the Library of Personal Trade Secrets.
If your teams don't yet consistently achieve state-of-the-art teamwork, check out this catalog. Help is just a few clicks/taps away!
Ebooks, booklets and tip books on project management, conflict, writing email, effective meetings and more.