In debate, an attack is ad hominem if it's intended to refute the opponent's position by discrediting the opponent personally, independent of the issue at hand, rather than by refuting the opponent's argument. For example, "Your ideas about how to finish this project on time are worthless, because you can't even submit your status reports on time." Because ad hominem attacks can mislead, groups that don't recognize them when they happen can make unwise decisions.
All personal attacks need not be ad hominem attacks. The more run-of-the-mill personal attacks include situations in which the attacker is engaged in bullying, or the attacker harbors a long-held personal grudge. Personal attacks are ad hominem attacks if they are attempts to refute arguments based on faulty reasoning. In an ad hominem attack, the attacker, as a means of debate, discredits the attacked person.
To reduce the incidence of ad hominem attacks, and to enable your group or team to recognize them when they occur, train the group in advance as part of the group formation process. Here are some concepts that can be part of a strong foundation.
- Know the various forms of ad hominem attacks
- ad hominem attacks come in endless variety. An attack on a female based on feminine attributes or stereotypes is an ad feminam attack. (As far as I know, there is no name for the analogous attack on a male based on male stereotypes.) An attack based on the biases of an advocate is an ad hominem circumstantial. An attack based on hypocrisy is an ad hominem tu quoque. An attack based on the similarity between the advocate's views and the views of some widely discredited individual is called guilt by association.
- Understand the risks of identifying ad hominem attacks
- Dismissing an argument as an ad hominem attack risks being seen as engaging in an ad hominem attack yourself. To limit this risk, demonstrate that the attacker is attempting to refute the attacked person's argument. Then demonstrate that the attacker is employing a personal attack to do it. This isn't easy to do in the context of an ad hominem, because many people don't really understand what an ad hominem attack is, and many don't know what's wrong with ad hominem attacks.
- Understand cloaked harassment
- There is a gray area. It's possible that a bully, or someone harboring a personal grudge, might use faulty reasoning intentionally as a way of harassing a target. Superficially, this might look like an ad hominem attack, but it is actually bullying or harassment. I draw Dismissing an argument as an
ad hominem attack risks
being seen as engaging
in an ad hominem
attack yourselfthis distinction because dealing with bullying or harassment requires approaches that differ from those we use for ad hominem attacks.
Identifying ad hominem attacks can be tricky. For example, when the basis of an advocate's argument is personal authority, questioning the validity of that authority isn't an ad hominem attack, even though it might look like one. Be very careful. Top Next Issue
For more on ad hominem attacks, see "Mudfights," Point Lookout for April 14, 2004.
Are you fed up with tense, explosive meetings? Are you or a colleague the target of a bully? Destructive conflict can ruin organizations. But if we believe that all conflict is destructive, and that we can somehow eliminate conflict, or that conflict is an enemy of productivity, then we're in conflict with Conflict itself. Read 101 Tips for Managing Conflict to learn how to make peace with conflict and make it an organizational asset. Order Now!
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More articles on Conflict Management:
- Totally at Home
- Getting home from work is far more than a question of transportation. What can we do to come home totally
— to move not only our bodies, but our minds and our spirits from work to home?
- Peek-a-Boo and Leadership
- Great leaders know what to say, what not to say, and when to say or not say it, sometimes with stunning
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- Assumptions and the Johari Window: I
- The roots of both creative and destructive conflict can often be traced to differing assumptions of
the parties to the conflict. Working out these differences is a lot easier when we know what everyone's
- How Targets of Bullies Can Use OODA: II
- To make the bullying stop, many targets of bullies try to defend themselves. But defense alone is not
sufficient — someone must make the bully stop. That's why counterattack is much more likely
- Impasses in Group Decision-Making: I
- Groups sometimes find that although they cannot agree on the issue at hand in its entirety, they can
agree on some parts of it. Yet, they remain stuck, unable to reach a narrow agreement before moving
on to the more thorny areas. Why does this happen?
Forthcoming issues of Point Lookout
- Coming July 25: Exploiting Functional Fixedness: II
- A cognitive bias called functional fixedness causes difficulty in recognizing new uses for familiar things. It also makes for difficulty in recognizing devious uses of everyday behaviors. Here's Part II of a catalog of deviousness based on functional fixedness. Available here and by RSS on July 25.
- And on August 1: Strategies of Verbal Abusers
- Verbal abuse at work has special properties, because it takes place in an environment in which verbal abuse is supposedly proscribed. Yet verbal abuse does happen at work. Here are three strategies abusers rely on to avoid disciplinary action. Available here and by RSS on August 1.
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- The Power Affect: How We Express Our Personal Power
- Many people who possess real organizational power have a characteristic demeanor. It's the way they project their presence. I call this the power affect. Some people — call them power pretenders — adopt the power affect well before they attain significant organizational power. Unfortunately for their colleagues, and for their organizations, power pretenders can attain organizational power out of proportion to their merit or abilities. Understanding the power affect is therefore important for anyone who aims to attain power, or anyone who works with power pretenders. Read more about this program.