Mudfights

Luckily, Greta had a mouthful of salad and couldn't respond immediately to Walt's "You argued for the opposite position on Marigold." If she could have responded, she realized, she would have fallen into Walt's trap. While he continued on, she finished chewing, and then carefully set down her fork. Then she let him have it.

"Whether I took a different position on Marigold doesn't matter. The question now is: should we use Houston for Metronome, or should we do the work here? I admit that I'm an imperfect human being, as I'm sure you would admit that you are too, but the question is: can Houston do the job?"

Silence around the table. Walt seemed a little stunned. Greta picked up her fork and resumed work on her salad.

Walt has just paid the price for using a type of rhetorical fallacy known as an ad hominem attack. It's powerful and it can lead a group into a wilderness of confusion and sloppy thinking, where bad decisions are born.

Many of us are unprepared for ad hominem attacks. Even if we are prepared, in the heat of debate we can forget what we know. There are three common forms of the ad hominem fallacy.

Ad hominem abusive

This is a The ad hominem attack
is powerful, and it can
lead to sloppy thinking
and bad decisionsdirect attack on your humanity. The logic: You're a rotten person; therefore your assertion is false. Example: The last project you managed was 30% over budget, so I don't believe your projections on this one.

Ad hominem tu quoque

The tu quoque form tries to demonstrate that you're inconsistent or hypocritical. The logic: You once said something different; therefore you aren't credible; therefore your assertion is false. Walt tried this one on Greta.

Circumstantial ad hominem

The circumstantial form is an attack on your associations — your job, your heritage, or other affiliations. The logic: You have rotten friends; therefore your assertion is false. Example: Since you're a hardware engineer, your suggestion that we fix this in the software is wrong.

What can you do about an ad hominem?

Don't defend yourself or respond in kind

If you defend yourself or respond in kind you'll only help your partner take the discussion off point. Instead, get back to the issues. Greta did it masterfully.

If you're a spectator, identify it

As a spectator identify the ad hominem to the group — you have more credibility than the target does, because you aren't directly under attack. And you have a right to demand that the debaters stick to the issues.

If you notice yourself doing it, stop

Better debates start with you. If you slip up, apologize to your partner. If not immediately, then later, privately.

During a debate, identifying an ad hominem attack against yourself is risky. Instead, get back to the issues — pointing out your partner's fallacious tactics could be an ad hominem attack in itself.  Top    Next Issue

Are you fed up with tense, explosive meetings? Are you or a colleague the target of a bully? Destructive conflict can ruin organizations. But if we believe that all conflict is destructive, and that we can somehow eliminate conflict, or that conflict is an enemy of productivity, then we're in conflict with Conflict itself. Read 101 Tips for Managing Conflict to learn how to make peace with conflict and make it an organizational asset. Order Now!

For more on ad hominem attacks, see "Some Subtleties of ad hominem Attacks," Point Lookout for November 14, 2012.

Your comments are welcome

About Point Lookout

Thank you for reading this article. I hope you enjoyed it and found it useful, and that you'll consider recommending it to a friend.

Point Lookout is a free weekly email newsletter. Browse the archive of past issues. Subscribe for free.

Support Point Lookout by joining the Friends of Point Lookout, as an individual or as an organization.

Do you face a complex interpersonal situation? Send it in, anonymously if you like, and I'll give you my two cents.

Related articles

More articles on Personal, Team, and Organizational Effectiveness:

At the Sound of the Tone, Hang Up

When the phone rings, do you drop whatever you're doing to answer it? Do you interrupt face-to-face conversations with live people to respond to the jerk of your cellular leash? Listen to seemingly endless queues of voicemail messages? Here are some reminders of the choices we sometimes forget we have.

Problem-Solving Ambassadors

In dispersed teams, we often hold meetings to which we send delegations to work out issues of mutual interest. These working sessions are a mix of problem solving and negotiation. People who are masters of both are problem-solving ambassadors, and they're especially valuable to dispersed or global teams.

Mitigating Outsourcing Risks: I

Outsourcing internal processes modifies the usual risk configuration of those processes, but it also creates a special class of risks that are peculiar to the outsourcing relationship. What are some of those risks and what can we do about them?

Logically Illogical

Discussions in meetings and in written media can get long and complex. When a chain of reasoning gets long enough, we sometimes make fundamental errors of logic, especially when we're under time pressure. Here are just a few.

Bottlenecks: I

Some people take on so much work that they become "bottlenecks." The people around them repeatedly find themselves stuck, awaiting responses or decisions. Why does this happen and what are the costs?

See also Personal, Team, and Organizational Effectiveness, Effective Communication at Work, Critical Thinking at Work and Rhetorical Fallacies for more related articles.

Forthcoming issues of Point Lookout

Coming January 19: Comply, Resist, or Exploit?

When we encounter obstacles, we have choices about how we deal with them. Generally, we can comply, we can resist, or sometimes, we can find ways to use the obstacles — to exploit them — to advance to our objectives. The pandemic provides two examples. Available here and by RSS on January 19.

And on January 26: Cyber Rumors in Organizations

Rumor management practices in organizations haven't kept up with rumor propagation technology. Rumors that propagate by digital means — cyber rumors — have longer lifetimes, spread faster, are more credible, and are better able to reinforce each other. Available here and by RSS on January 26.

Coaching services

I offer email and telephone coaching at both corporate and individual rates. Contact Rick for details at rbrenEQuetChPjwYBDxmgner@ChacxXTxBssoFmfDfMugoCanyon.com or (650) 787-6475, or toll-free in the continental US at (866) 378-5470.

Get the ebook!

Past issues of Point Lookout are available in six ebooks:

• Get 2001-2 in Geese Don't Land on Twigs (PDF, )
• Get 2003-4 in Why Dogs Wag (PDF, )
• Get 2005-6 in Loopy Things We Do (PDF, )
• Get 2007-8 in Things We Believe That Maybe Aren't So True (PDF, )
• Get 2009-10 in The Questions Not Asked (PDF, )
• Get all of the first twelve years (2001-2012) in The Collected Issues of Point Lookout (PDF, )

Are you a writer, editor or publisher on deadline? Are you looking for an article that will get people talking and get compliments flying your way? You can have 500-1000 words in your inbox in one hour. License any article from this Web site. More info

Public seminars

The Power Affect: How We Express Our Personal Power

Many people who possess real organizational power have a characteristic demeanor. It's the way they project their presence. I call this the power affect. Some people — call them power pretenders — adopt the power affect well before they attain significant organizational power. Unfortunately for their colleagues, and for their organizations, power pretenders can attain organizational power out of proportion to their merit or abilities. Understanding the power affect is therefore important for anyone who aims to attain power, or anyone who works with power pretenders. Read more about this program.

• A recording of a program presented June 29, 2017, Monthly Webinar, sponsored by Technobility Webinar Series. PMI members can earn 1.0 Category 'A' PDU by viewing this program. View this program now.
   
• A recording of a program presented June 29, 2017, Monthly Webinar, sponsored by Technobility Webinar Series. PMI members can earn 1.0 Category 'A' PDU by viewing this program. View this program now.
   

Bullet Points: Mastery or Madness?

Decision makers in modern organizations commonly demand briefings in the form of bullet points or a series of series of bullet points. But this form of presentation has limited value for complex decisions. We need something more. We actually need to think. Briefers who combine the bullet-point format with a variety of persuasion techniques can mislead decision makers, guiding them into making poor decisions. Read more about this program.

• A recording of a program presented June 24, 2020, Monthly Webinar, sponsored by Technobility Webinar Series. PMI members can earn 1.0 Category 'A' PDU by viewing this program. View this program now.
   
• A recording of a program presented June 24, 2020, Monthly Webinar, sponsored by Technobility Webinar Series. PMI members can earn 1.0 Category 'A' PDU by viewing this program. View this program now.