Mudfights

Luckily, Greta had a mouthful of salad and couldn't respond immediately to Walt's "You argued for the opposite position on Marigold." If she could have responded, she realized, she would have fallen into Walt's trap. While he continued on, she finished chewing, and then carefully set down her fork. Then she let him have it.

"Whether I took a different position on Marigold doesn't matter. The question now is: should we use Houston for Metronome, or should we do the work here? I admit that I'm an imperfect human being, as I'm sure you would admit that you are too, but the question is: can Houston do the job?"

Silence around the table. Walt seemed a little stunned. Greta picked up her fork and resumed work on her salad.

Walt has just paid the price for using a type of rhetorical fallacy known as an ad hominem attack. It's powerful and it can lead a group into a wilderness of confusion and sloppy thinking, where bad decisions are born.

Many of us are unprepared for ad hominem attacks. Even if we are prepared, in the heat of debate we can forget what we know. There are three common forms of the ad hominem fallacy.

Ad hominem abusive

This is a The ad hominem attack
is powerful, and it can
lead to sloppy thinking
and bad decisionsdirect attack on your humanity. The logic: You're a rotten person; therefore your assertion is false. Example: The last project you managed was 30% over budget, so I don't believe your projections on this one.

Ad hominem tu quoque

The tu quoque form tries to demonstrate that you're inconsistent or hypocritical. The logic: You once said something different; therefore you aren't credible; therefore your assertion is false. Walt tried this one on Greta.

Circumstantial ad hominem

The circumstantial form is an attack on your associations — your job, your heritage, or other affiliations. The logic: You have rotten friends; therefore your assertion is false. Example: Since you're a hardware engineer, your suggestion that we fix this in the software is wrong.

What can you do about an ad hominem?

Don't defend yourself or respond in kind

If you defend yourself or respond in kind you'll only help your partner take the discussion off point. Instead, get back to the issues. Greta did it masterfully.

If you're a spectator, identify it

As a spectator identify the ad hominem to the group — you have more credibility than the target does, because you aren't directly under attack. And you have a right to demand that the debaters stick to the issues.

If you notice yourself doing it, stop

Better debates start with you. If you slip up, apologize to your partner. If not immediately, then later, privately.

During a debate, identifying an ad hominem attack against yourself is risky. Instead, get back to the issues — pointing out your partner's fallacious tactics could be an ad hominem attack in itself.  Top    Next Issue

Are you fed up with tense, explosive meetings? Are you or a colleague the target of a bully? Destructive conflict can ruin organizations. But if we believe that all conflict is destructive, and that we can somehow eliminate conflict, or that conflict is an enemy of productivity, then we're in conflict with Conflict itself. Read 101 Tips for Managing Conflict to learn how to make peace with conflict and make it an organizational asset. Order Now!

For more on ad hominem attacks, see "Some Subtleties of ad hominem Attacks," Point Lookout for November 14, 2012.

Your comments are welcome

About Point Lookout

Thank you for reading this article. I hope you enjoyed it and found it useful, and that you'll consider recommending it to a friend.

This article in its entirety was written by a human being. No machine intelligence was involved in any way.

Point Lookout is a free weekly email newsletter. Browse the archive of past issues. Subscribe for free.

Support Point Lookout by joining the Friends of Point Lookout, as an individual or as an organization.

Do you face a complex interpersonal situation? Send it in, anonymously if you like, and I'll give you my two cents.

Related articles

More articles on Personal, Team, and Organizational Effectiveness:

Knowing Where You're Going

Groups that can't even agree on what to do can often find themselves debating about how to do it. Here are some simple things to remember to help you focus on defining the goal.

Embolalia and Stuff Like That: I

When we address others, we sometimes use filler — so-called automatic speech or embolalia — without thinking. Examples are "uh," "um," and "er," but there are more complex forms, too. Embolalia are usually harmless, if mildly annoying to some. But sometimes they can be damaging.

Wacky Words of Wisdom: VI

Adages, aphorisms, and "words of wisdom" seem valid often enough that we accept them as universal and permanent. Most aren't. Here's Part VI of a collection of widely held beliefs that can be misleading at work.

Disjoint Awareness: Analysis

Breaking large problems into smaller parts can sometimes create a set of risks that make solving the problem in pieces more difficult than solving it as a whole. But we can still profit from breaking the problem into parts if we manage those risks.

Six Traps in Email or Text: I

Most of us invest significant effort in communicating by email or any of the various forms of text messaging. Much of the effort is spent correcting confusions caused, in part, by a few traps. Knowing what those traps are can save much trouble.

See also Personal, Team, and Organizational Effectiveness and Personal, Team, and Organizational Effectiveness for more related articles.

Forthcoming issues of Point Lookout

Coming December 11: White Water Rafting as a Metaphor for Group Development

Tuckman's model of small group development, best known as "Forming-Storming-Norming-Performing," applies better to development of some groups than to others. We can use a metaphor to explore how the model applies to Storming in task-oriented work groups. Available here and by RSS on December 11.

And on December 18: Subgrouping and Conway's Law

When task-oriented work groups address complex tasks, they might form subgroups to address subtasks. The structure of the subgroups and the order in which they form depend on the structure of the group's task and the sequencing of the subtasks. Available here and by RSS on December 18.

Coaching services

I offer email and telephone coaching at both corporate and individual rates. Contact Rick for details at rbrenyrWpTxHuyCrjZbUpner@ChacnoFNuSyWlVzCaGfooCanyon.com or (650) 787-6475, or toll-free in the continental US at (866) 378-5470.

Get the ebook!

Past issues of Point Lookout are available in six ebooks:

• Get 2001-2 in Geese Don't Land on Twigs (PDF, )
• Get 2003-4 in Why Dogs Wag (PDF, )
• Get 2005-6 in Loopy Things We Do (PDF, )
• Get 2007-8 in Things We Believe That Maybe Aren't So True (PDF, )
• Get 2009-10 in The Questions Not Asked (PDF, )
• Get all of the first twelve years (2001-2012) in The Collected Issues of Point Lookout (PDF, )

Are you a writer, editor or publisher on deadline? Are you looking for an article that will get people talking and get compliments flying your way? You can have 500-1000 words in your inbox in one hour. License any article from this Web site. More info