Your team is stuck. The approach you were using has failed, or it can't possibly be finished in time — if ever. A solution is needed yesterday. So you assemble a small group to generate some new options. The most popular method in such situations is brainstorming, and for many of us, it's the only method we know. As good as it is, there are techniques we can use to make brainstorms even more productive. One method works by exploiting failed ideas.
By examining the ideas we've already tried or rejected, we can generate new ideas we might have missed otherwise. And we can do this within the familiar structure of a brainstorming session.
Here's an example. Suppose we have a blown out oil well on the floor of the Gulf of Mexico, and it's gushing oil all over the ocean. Hey, it could happen. We want to collect all the spilled oil. We've tried burning it, dragging booms behind boats, and skimming it off the surface into supertankers, but nothing has worked.
So we ask, what's fundamentally wrong with these approaches? Actually, it's basic geometry. These methods are all point-oriented — the fire we light burns at a single point, the mouth of the boom loop we drag behind the boats is narrow, as is the prow of the supertanker skimmer. Compared to the surface of the Gulf, these are points, while the oil is spread unevenly over a big part of the ocean surface. To capture material spread over a surface, we need a surface-oriented approach, not a point-oriented approach.
A more effective method might involve tens or hundreds of thousands of small, possibly robotic, skimmers working close enough to mother ships to free them of storage and separation functions. In effect, a fleet of oil-seeking mega-Roombas.
Luckily, the problems you face are probably smaller scale than that. Here are some questions that will generate ideas using what is already known about failures.
- About failure
- Why have the ideas we've tried failed? If we were to try them again, would they fail the same way or would they fail in new ways? What did their failures have in common?
- About new ideas
- How does this new idea Why have the ideas we've tried
failed? If we were to try
them again, would they
fail the same way?differ from others we've tried or rejected? If it doesn't differ by much, how can we make it more novel?
- About costs
- How expensive is exploring this idea? How can we make exploration cheaper? Can we pilot it? How expensive would it be to implement?
- About completeness
- What parts of the problem would this idea resolve? What parts of the problem would remain? Why?
- About effectiveness
- If we implement this idea would it move us forward? What can we change about this idea to make it even more effective?
Do you spend your days scurrying from meeting to meeting? Do you ever wonder if all these meetings are really necessary? (They aren't) Or whether there isn't some better way to get this work done? (There is) Read 101 Tips for Effective Meetings to learn how to make meetings much more productive and less stressful — and a lot more rare. Order Now!
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More articles on Effective Meetings:
- Games for Meetings: III
- We spend a lot of time and emotional energy in meetings, much of it engaged in any of dozens of ritualized
games. Here's Part III of a little catalog of some of our favorites, and what we could do about them.
- When Power Attends the Meeting
- When the boss or supervisor of the chair of a regular meeting "sits in," disruption almost
inevitably results, and it's usually invisible to the visitor. Here are some of the risks of sitting
in on the meetings of your subordinates.
- How to Make Meetings Worth Attending
- Many of us spend seemingly endless hours in meetings that seem dull, ineffective, or even counterproductive.
Here are some insights to keep in mind that might help make meetings more worthwhile — and maybe
- Overtalking: III
- Overtalking other people is a practice that can be costly to organizations, even though it might confer
short-term benefits on the people who engage in it. If you find that you are one who overtalks others,
what can you do about it?
- Interrupting Others in Meetings Safely: II
- When we feel the need to interrupt someone who's speaking in a meeting, to offer a view or information,
we would do well to consider (and mitigate) the risk of giving offense. Here are some techniques for
interrupting the speaker in situations not addressed by the meeting's formal process.
Forthcoming issues of Point Lookout
- Coming August 28: Playing at Work
- Eight hours a day — usually more — of meetings, phone calls, reading and writing email and text messages, briefing others or being briefed, is enough to drive anyone around the bend. To re-energize, to clarify one's perspective, and to restore creative capacity, play is essential. Play at work, I mean. Available here and by RSS on August 28.
- And on September 4: How Messages Get Mixed
- Although most authors of mixed messages don't intend to be confusing, message mixing does happen. One of the most fascinating mixing mechanisms occurs in the mind of the recipient of the message. Available here and by RSS on September 4.
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- The Race to the South Pole: Lessons in Leadership
- On 14 December 1911, four men led by Roald Amundsen reached
the South Pole. Thirty-five days later, Robert F. Scott and four others followed. Amundsen had won the
race to the pole. Amundsen's party returned to base on 26 January 1912. Scott's party perished. As historical
drama, why this happened is interesting enough. But to organizational leaders, business analysts, project
sponsors, and project managers, the story is fascinating. We'll use the history of this event to explore
lessons in leadership and its application to organizational efforts. A fascinating and refreshing look
at leadership from the vantage point of history. Read
more about this program. Here's a date for this program:
- Baldwin-Wallace University, 275 Eastland Road, Berea, Ohio
44017: November 7,
Kerzner Lecture Series/International Project Management Day, sponsored by Baldwin Wallace University and the Northeast Ohio Chapter of the Project Management Institute.
- Baldwin-Wallace University, 275 Eastland Road, Berea, Ohio 44017: November 7, Kerzner Lecture Series/International Project Management Day, sponsored by Baldwin Wallace University and the Northeast Ohio Chapter of the Project Management Institute. Register now.
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