In everyday conversation, as in psychology, to rationalize is to deal with emotional conflict about an act or behavior by creating sometimes-elaborate explanations that make it seem plausible, justified, or even admirable, thus resolving the conflict. In this way we can relieve feelings such as guilt, regret, or embarrassment. Or we might use rationalization to assert innocence or to elude punishment. But in the context of economics, the term has other meanings. In economics, to rationalize is to alter a process or procedure, based on careful design, to achieve specific goals, usually related to cost savings, efficiency enhancement, or compliance with accepted rules. That is the sense of the term we'll use here, as we explore what happens when we rationalize creativity at work.
Brainstorming is one effective form of rationalizing creativity. In brainstorming, we create a "container" that encourages creativity and accelerates problem solving.
Rationalizing creativity at work doesn't always get us what we want. Sometimes we miss by a lot. Sometimes rationalization snuffs out creativity altogether. What distinguishes effective and ineffective approaches to rationalizing creativity? Let's begin with properties of effective approaches.
- They encourage novel collaborations
- In most modern workplaces, collaboration is essential to creativity. Interaction formats and cultural norms are especially helpful if they stimulate collaborations between people who might not otherwise collaborate.
- Collaborations Encouraging creativity doesn't always
get us what we want. Sometimes
we miss by a lot. Sometimes
we snuff out creativity altogether.between people who have dramatically different degrees of organizational power can be very productive. But they are difficult to manage and difficult to encourage. If you can find a framework within which to create such collaborations, truly valuable insights can result.
- They relax social constraints
- Relaxing social constraints frees people to think in novel ways and to contribute those novel thoughts. Removing restrictions on the acceptability of ideas, or restrictions on the acceptability of proposing certain ideas, is usually helpful.
- Frameworks that effectively stimulate creativity must deal with social constraints relating to organizational power. The powerful are sometimes reluctant to be open to collaboration with the less powerful, and the less powerful are sometimes intimidated by the powerful. Power is like a wall between the more powerful and the less powerful.
- They stimulate fresh perspectives
- Because looking at a problem from a fresh perspective stimulates new insights, environments or frameworks that encourage fresh perspectives accelerate problem solving and innovation.
- This is one reason why "retreat" formats are so productive so often. They take people out of their customary environments, away from the routine of the everyday. But take care not to surround people with distractions. Resort environments are nice, but the risk of a resort is that people will enjoy the resort, and pay little attention to the issues motivating the retreat.
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More articles on Problem Solving and Creativity:
- Unintended Consequences
- Sometimes, when we solve problems, the solutions create new problems that can be worse than the problems
we solve. Why does this happen? How can we limit this effect?
- Rationalizing Creativity at Work: II
- Creative thinking at work can be nurtured or encouraged, but not forced or compelled. Leaders who try
to compel creativity because of very real financial and schedule pressures rarely get the results they
seek. Here are examples of tactics people use in mostly-futile attempts to compel creativity.
- Wishful Thinking and Perception: I
- How we see the world defines our experience of it, because our perception is our reality. But how we
see the world isn't necessarily how the world is.
- Tackling Hard Problems: II
- In this Part II of our look at solving hard problems, we continue developing properties of the solution,
and look at how we get from the beginning to the end.
- Some Risks of Short-Term Fixes
- When we encounter a problem at work, we must choose between short-term fixes (also known as workarounds)
and long-term solutions. Often we choose workarounds without appreciating the risks we're accepting
— until too late.
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- When we plan projects, we make estimates of total costs and expected delivery dates. Often these estimates are so wrong — in the wrong direction — that we might as well be planning disappointments. Why is this? Available here and by RSS on September 25.
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- The Race to the South Pole: Lessons in Leadership
On 14 December 1911, four men led by Roald Amundsen reached the South Pole. Thirty-five days later, Robert F. Scott and four others followed. Amundsen had won the race to the pole. Amundsen's party returned to base on 26 January 1912. Scott's party perished. As historical drama, why this happened is interesting enough. But to organizational leaders, business analysts, project sponsors, and project managers, the story is fascinating. We'll use the history of this event to explore lessons in leadership and its application to organizational efforts. A fascinating and refreshing look at leadership from the vantage point of history. Read more about this program.
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- Baldwin-Wallace University, 275 Eastland Road, Berea, Ohio 44017: November 7, Kerzner Lecture Series/International Project Management Day, sponsored by Baldwin Wallace University and the Northeast Ohio Chapter of the Project Management Institute. Register now.
- The Power Affect: How We Express Our Personal Power
Many people who possess real organizational power have a characteristic demeanor. It's the way they project their presence. I call this the power affect. Some people — call them power pretenders — adopt the power affect well before they attain significant organizational power. Unfortunately for their colleagues, and for their organizations, power pretenders can attain organizational power out of proportion to their merit or abilities. Understanding the power affect is therefore important for anyone who aims to attain power, or anyone who works with power pretenders. Read more about this program.